Campaign Brief has ranked HERO 6th among Australia’s hottest creative agencies in its annual 2025 Hot List.

Toyota Australia, in partnership with independent agency HERO, has launched the new GR Yaris, including its auto variant, to bring the brand’s rally pedigree into the everyday.  

We hear a lot of talk about AI and creativity. Well here’s an idea that combines both.

We’re so proud to see HERO recognised at the Mumbrella Awards for another year running, this time for our Fujifilm Australia Mindography campaign, a big-hearted idea brought to life with our brilliant partners at Instax.

The recognition overnight of HERO’s Mindography campaign for Fujifilm Instax in the Cannes Digital Craft Lions adds another global accolade for this groundbreaking work.

HERO has brought home two new coveted trophies from Spikes Asia. BRONZE in Brand Experience & Activation – Integrated Campaign for Toyota Motor Corporation: The C-HR Diamond Collection SILVER in Digital Craft – AI Storytelling for instax Australia: Mindography.

HERO has been named Australian Agency of the Year at the Global WINA Festival (World Independent Advertising Awards). The win also marks the first time in the Festival’s 10 year history an Australian agency has appeared in the global award show’s Top 10 winners.

HERO Brisbane's group CD shares how her work has changed over the last year as part of LBB’s Creativity Squared series

Ben Lilley has been named the global WINA Festival's Jury Chair for its 10th year anniversary celebrating the best of global independent creativity, to be held in Ibiza.

HERO’s founder Ben Lilley becomes the latest to face Greg ‘Sparrow’ Graham’s Fast 10 questions. Here, he reveals his thespian past, erroneous stint as a marketing manager and why his mum thinks he wrote ‘Dumb Ways To Die’.

Australia’s top creative agencies, as judged by the world’s leading award shows.

This year marks the first time that LIA is introducing the Direct competition. Both Integration and Direct campaigns evolve based on the interaction of people and the different touch points. Integration is Innovation, Influence and Impact.

With her award-winning creativity and knack for building a fun, inclusive culture, we’re excited to see Bec shake up the Brisbane agency scene.

We’re honoured that our very own HERO HOUSE has been shortlisted once again in workplace design, this time in the INDE.Awards 2024!

This global event places a strong emphasis on diversity and gender equality, making it even more meaningful to us.

HERO tops the New York Festivals, with 2 Golds, a Silver and 2 Finalists, all for 2 awesome Maybelline campaigns!

HERO is honoured in showcase of ‘the very best of Melbourne’s advertising, design and creative firepower’.

HERO and Australian fashion retailer DECJUBA have sent social media into meltdown, with their ‘D-LUXE Puffer Plane’ amassing over 30 million views in its first week of release.

To find out, we gave our original Metro Trains brief to ChatGPT. Then visualised its top 3 ideas in Midjourney and animated them through Runway 2. The results were, well, interesting. But it looks like our jobs are safe for now…

HERO has taken out the 2023 Campaign Brief Medium Agency of the Year title, selected from all Australian agencies with 30 to 100 employees.