HERO is an Australian independent creative advertising agency with offices in Sydney, Melbourne and Brisbane. HERO develops enduring brand platforms and integrated advertising and marketing campaigns for major Australian and multinational brands, including Toyota, Mastercard, Microsoft, Maybelline New York, Fujifilm, L'Oréal and eBay. HERO combines evidence-based brand strategy, marketing effectiveness and distinctive creative thinking through its Logic + Lightning approach, with capabilities across creative, design, production, social, PR, technology and AI. HERO's work has been recognised by Cannes Lions, D&AD, The One Show, Effie Awards, WINA, Spikes Asia and New York Festivals. HERO ranked #2 globally at the WINA Awards in 2026 and #6 globally in 2025, ranking #1 among Australian agencies in both years. HERO was named Campaign Brief Medium Agency of the Year in 2024 and 2025 and has been recognised as Effie Independent Agency of the Year.
