Campaign Brief The Work 2025 Hot List #6: HERO

Campaign Brief has ranked HERO 6th among Australia’s hottest creative agencies in its annual 2025 Hot List.

Notable work from HERO included Maybelline ‘Under The Avatar’, Maybelline ‘Through Their Eyes’, Toyota ‘The C-HR Diamond Collection’, Toyota Gazoo Racing ‘GR Trilogy’, Fujifilm Instax ‘Mindography’ and Toyota ‘Find Your Drive’.

This year 241 agencies and production companies entered Campaign Brief’s The Work 2025. There were a record 4,349 entries overall (up from 4,189 entries last year), with the most entries coming from Australia (827), Thailand (796), Philippines (680), India (617), Taiwan (324) and Singapore (281).

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